IvyOffice 10 software is designed to allow business owners of small businesses better understand what motivates their customers' behavior and to use this knowledge to drive up sales and profitability. It does this by allowing them to visually interpret the results and action their findings immediately upon their customer making contact. A major advantage you will gain as a business when using IvyOffice is simply this-when a customer makes contact either by phone or over the counter IvyOffice will instantly pop open your customer’s record, gleen the most relevant information in relation to the customer’s preferences and likes and it prepares you to sell at the time of the contact. No other software gives you this remarkable sales advantage. To use the example of Clay pigeon shooting, IvyOffice prepares you to target and shoot (highly personalised sales ready messages) automatically every time your customer makes contact based on their individual preferences. If it is any other software, by the time you open up the record and read through the first line, the pigeon i.e. your customer would have flown.